What are some advices you would give a young creative trying to get into the advertising world?
Be hungry. Don’t sleep. Pay attention to everything. Be helpful. Have a good attitude. Don’t give up. Eat any free food you can get your hands on. Collaborate constantly. Draw. Write. Stop fast-forwarding through commercials. Be social. Take walks. Drink coffee. Be yourself (unless you’re a huge prick).
Most importantly: don’t take anything - yourself included - too seriously.
Do you ever get comments from your coworkers about this tumblr? How often are posts influenced by office antics/circumstances?
Yeah, most of my coworkers know I do this. They always submit gifs and such, and sometimes will request a post in response to something they’re dealing with: crappy client meetings, the cleaning lady coming at inopportune times, a contractor quitting the day after they started, etc. Many posts are based on personal experience, but many of them come from other people’s experiences as well.
I'm a student and I'm looking for my first internship this summer, my specialty is copy writing, but I'm having trouble knowing what and how to put my work together, Any tips/advice? Do they really care about my writing or do they just want to see cool art direction?
The writing matters, of course. But, it’s sometimes hard to picture a fully realized campaign without all pieces being in place. Have you developed any campaigns while in school? I’ve found that majoring in adverting in undergrad doesn’t really prepare you for your first job all that much unless you’re at a school that specializes in that.
I work as a production artist at a small-town newspaper and over the course of several years have grown to hate my job because of the usual "clients from hell" type of atmosphere. I've sought more gainful employment, but I've become way more impassioned by writing and side projects (some of which have growth potential). I have fantasies of jumping ship and going it alone, freelance but... am I being foolish with this wish? Surely bigger companies have the same bullcrap that frustrates me now.
I’ve often fantasized about jumping off a ship, too. Though it would need to be in open water so I don’t land on rocks and there would need to be a way for me to get out IMMEDIATELY because sharks.
Plenty of people just do freelance! There’s less certainty there, but if you have a contact list a mile long you’ll be ok.
Im a freshman in college majoring in advertising any tips?
What aspect of advertising do you want to do? If it’s creative, try to major in the field you want to do and maybe minor in advertising. For design, major in graphic design. For copywriting, major in English or maybe journalism. If you’re looking to be a project manager or account exec, just plain advertising should be alright. Maybe a business degree?
I have been in the advertising world for 2 years now and I believe its making me lose my passion I once had for art. Long hours and mundane work seems to flood as of late. Are there ways to get inspired or is it time for a change or career/agency?
You could change jobs - a change of scenery might help.
Do you do anything outside of work to keep your passion alive? Work for work, do your own things for passion.
How many campaigns should you have in your portfolio? And any suggestions for brands to make ads campaigns for?
I don’t know. Like, 10? Enough for those looking to hire to get an idea of what you’re capable of. A lot of the interview happens in conversation, though. Everyone’s seen your work before you even step foot in the office.
Dude, I got out of the industry a few years back and now I'm doing a freelance gig. Thanks for making me laugh every time I see your post. Maybe you've answered this, but are you in accounts or are you in creative? copy or art? how's your partnership holding up? and you're awesome. thanks.
Welcome back! Thanks for the lovely words.
I’m a copywriter! Partnerships change up quite often, but they’ve been good.
So, one of my teachers has told me that the best way to get noticed by companies is to find a back door. That's great and all, but have you ever noticed the regular submission process working, or have you usually used 'back doors?'
The regular submission process works, but yeah, far and away the best way to get into an agency is to know someone on the inside. Are you in undergrad or grad/portfolio school? The key is having teachers who actually work in the industry.
What do you do personally (and your team, as an agency) to rise above clients who are emotionally draining — i.e., they hate everything, but they never provide specific feedback
Personally, I recognize it’s only a job and therefore a means to an end. I’m a fairly positive person by default, but I find emotional “food” through other means, other things I enjoy doing, and by finding something good or humorous about every situation I find myself in.
So far in my career, I’ve had enough decent clients to balance out the bad. Hopefully this balance persists.
It would probably take me an hour to find, but it was something like “when we get to the point where we’re just doing whatever the client wants” with a gif of three 80’s dudes in spandex doing this ridiculous synchronized workout dance thing.
You said EVERY QUESTION so.... how much do you make (what is your current salary)? How many hours a week do you work on average? What has been your most fulfilling project? Biggest complaint about Razorfish? Best thing about it?
Hoo boy. Can’t say I anticipated this level of question.
I said I’d answer, true, and here I am. I make enough to live comfortably. I work 40-50 hours a week on average, sometimes more. Most fulfilling project… maybe the AT&T Store of the Future on Chicago’s Michigan Ave. Our office space is a little blah, but we’re moving someplace rad soon. Best thing is the people, by far.
I LOVE THIS. This blog is my spirit animal and validates all my thoughts and feelings. Sooo thanks.
I’m beyond honored that the blog can function as your patronus.
bludragongal and a few others once drew my spirit animal for me. It features the head of the savage eagle, wings of the mighty pterodactyl, torso of the sleek leopard, tail of the misplaced shark. Also, tedlev made bludragongal’s illustration into a gif: